Young people have a different understanding of the present and the future, compared to us. Successful companies don’t seem to do anything else, but getting back to their roots: they concentrate exclusively on fulfilling needs. The companies determining the development of the world nowadays are ones that did not even exist 20 years ago and that doesn’t necessarily want to possess. Uber is controlling the world’s taxi market without possessing a single taxi; Airbnb doesn’t ...
Published: Világgazdaság Szeptember 20 / 2017
Nowadays we tend to consider digital transformation as sort of a panacea, a tool with which enterprises could find a solution to all the challenges arising from the revolutionary changes in all sectors of economy. However, reality is different: digitization in itself is far from being enough, as by simply getting rid of paper in the office, making our systems cloud based or developing a mobile app, we do not react on the biggest change ...